BrightRoll

Goldman Sachs’ Heath P. Terry maintained a Neutral rating on Yahoo! Inc. (NASDAQ: YHOO), while raising the price target from $33 to $37. Core Spinoff “Yahoo’s current core plan is to spin the business, together with Yahoo Japan into an independent company, with the RemainCo...

Bob Peck of SunTrust Robinson Humphrey on Tuesday reiterated a Buy rating and $57 price target on shares of Yahoo! Inc. (NASDAQ: YHOO) ahead of the company's fourth quarter results on January 27. “While we largely anticipate an in-line quarter, there are several other items that we...

Yahoo! Inc. (NASDAQ: YHOO) announced on Tuesday it will acquire BrightRoll, a video platform company, for $640 million in cash. In a note to clients on Wednesday, Brian Wieser of Pivotal Research Group explains that the combination of the two companies is a natural fit. However, there exist...

On Wednesday, analysts at Bank of America raised the price target on shares of Yahoo! Inc. (NASDAQ: YHOO) from $48 to $55 and maintained the Neutral rating. The changes to the price target are a result of Yahoo acquiring BrightRoll. Justin Post finds "the acquisition will enhance Yahoo...

Yahoo! Inc. (NASDAQ: YHOO) announced Tuesday the acquisition of BrightRoll, Inc., a leading programmatic video advertising platform. According to the press release, the “transaction will combine Yahoo's premium desktop and mobile video advertising inventory with BrightRoll's...