name image and likeness

The Indiana Hoosiers have won its first NCAA Football championship and turned in one of the biggest turnarounds in professional sports with an impressive win in the College Football Playoffs. Helping the team’s and the school's cause in recent years has been billionaire alumnus Mark Cuban....

Caitlin Clark, selected as the top pick by the Indiana Fever in the WNBA Draft, is on the verge of signing a major shoe deal ahead of her professional debut, further establishing her presence in women’s basketball. What Happened: Clark set many NCAA scoring records and helped set new heights...

Editor’s note: This story has been corrected to state that NILLY will provide college athletes with access to student license payments and that NILLY is an investment product. College athletes will be able to access student license payments based on future earnings potential related to their...

In recent years, more and more college football programs have dealt with a large number of players leaving early, both to the National Football League (NFL) and through the college transfer portal. This year’s championship run for the University of Michigan was led by several...

National Collegiate Athletic Association (NCAA) football is planning to expand playoffs from four teams to 12. While this means lucrative media rights deals for the NCAA, one coach thought players should benefit as well. What Happened: In the 2021 NCAA college football season,...

National Signing Day 2021 came in with a bang for college football Wednesday, as the widely-considered number one recruit flipped on his school of choice, and chose a surprising one to attend in 2022. What Happened: Cornerback Travis Hunter of Collins High School in Suwanee, Georgia announced...

One of the largest mortgage companies in the country is stepping up its marketing plan using the new NCAA name, image and likeness rule. What Happened: UWM Holdings Corp (NYSE: UWMC), which went public in one of the largest SPAC deals ever, is partnering with Michigan State basketball and football...